top of page

Bute BID / Visit Bute Marketing and Activity Update 

Visit Bute are shouting about Bute! The message in this year’s campaign is: 

  • Bute is not far from you. 

  • Bute is a safe and fun place for families. 

  • Bute has more to offer than you think. 

  • Slow down… head to Bute. 

Major Campaign at Glasgow Central Station.

​

From 5th May 2025, for 2 weeks as well as 2 weeks in September 2025.

​

  • 2 large digital adverts located on either side of the main departure/arrival board. 

  • Glasgow Central is the 10th busiest station in the UK, with over 6,800 passengers daily. 

CS2.jpg
CS1.jpg
IMG_20250717_105028.jpg
M82.png
M8 1.png

Billboards & Digital Advertising

 

  • 9 promotional adverts created and displayed across: 

  • Glasgow Airport motorway 

  • Edinburgh Gateway 

  • Greenock

  • Port Glasgow 

  • Additional sites across Scotland 

  • Running throughout the summer in available advertising space. 

Visitor Resources 

​

  • 5,000 updated maps printed for local distribution. 

  • Trifold Leaflets: 

  • 5,000 for Bute distribution. 

  • 25,000 distributed in Edinburgh and Glasgow hotels and attractions. 

IMG_20250717_105009 (1).jpg
IMG_2491.jpg
IMG_2493.jpg

Online Presence 

​

  • Website, Facebook, and Instagram updated regularly. 

  • Continued membership with AITC, ensuring Bute is featured on the “Wild About Argyll” website and social platforms.  

Cruise Ship Welcomes 

​

  • Cruise passengers greeted with: 

  • Welcome packs 

  • Local guides 

  • Highland dancers & piper 

  • Promoting local businesses and attractions. 

Next Cruise Ship Arrival is 12th September 

If you want your business featured in the Welcome Pack, please provide a flyer (300 copies) to The Dressing Room.

IMG_2494.JPG
IMG_1672.jpg
IMG_1311.jpg
PHOTO-2025-07-04-14-09-59.jpg

Digital Noticeboard – Guildford Square 

​

  • Free advert slots now available to businesses. 

  • Advert size is 1080w x 1920h px send your advert to info@butebid.com to be uploaded.

  • Bute BID also offers help with advert creation, just email the details you want shown alone with any photos. 

Herald Holiday Supplement – 19th July 

 

  • Full-page ad and editorial in Clyde Coast Focus magazine.

  • Featured online and in 30 days of Facebook ads.

  • Reach: 80,000 readers and 2.4 million online views. 

IMG_2653.jpg
2.jpg
1.jpg
3.jpg

🎲 New Promenade Family Games 

​

  • Permanent floor games to be installed, designed from ideas gathered in a consultation with local children. 

  • Created and supplied by Luke Winters. 

Future marketing projects:

 

British Harbour Guide 

Visit Bute will be featured on this website to give Bute a presence within the U.K Marine Market. 

 

Pub Trail Trifold 

  • Update in progress – businesses asked to check and confirm their listings. 

 

September Campaign

  • 75 Media motorway boards (same deal as Spring). 

  • 6 digital screens at Glasgow Central. 

  • Designed to boost October tourism. 

Other projects being worked on:

​

📻Isle of Bute Radio Partnership 

  • £2,000 contributed to support discounted advertising for local businesses. 

​

🪑Town Centre Seating Initiative 

  • Tables and chairs continue to be staffed at: 

  • Guildford Square 

  • The Amphitheatre 

  • Encouraging visitors to relax and stay longer. 

​

🌺 Beautification Projects 

  • Flower beds maintained by Rab Mitchel and team. 

  • Hanging baskets now in place at the Amphitheatre. 

 

🎶 Bute Jazz Festival Sponsorship 

  • Bute BID & Visit Bute are sponsoring this September’s new Jazz Festival by the Bute Arts Society. The BID and Visit Bute are also sponsoring their Event celebrating their new piano with a full day & evening event. 

 

🏛️ Council Collaboration & The Royal Hotel 

  • BID Board member is now part of the working group seeking solutions for the Royal Hotel project. 

​

💼 Business Grant Scheme – Coming Soon 

  • Over £20,000 available for local businesses. 

  • Grants will match 50% of improvement costs. 

  • Open to all levy payers – details to follow. 

 

🛝 Playpark Project 

  • Site: Last Putting Green near the Ferry. 

  • Project approved, awaiting test holes before final planning stage (funded by Council). 

​

💬 BID Cost-Saving Efforts 

  • We've reduced overheads significantly through volunteer work. 

​​

​​

Advertising Announcements.jpg

BID Membership

Having reviewed various aspects of BID governance we are now inviting formal applications for BID membership. BID Members are entitled to attend general meetings including the AGM; vote and propose resolutions. All existing levy-payers may apply for full membership, using the link below. Non-levy payers who wish to obtain BID services may apply for Voluntary Membership, which incurs an annual contribution of £100. Voluntary Members may attend the AGM but do not have a vote.  To fill out the form please click the link below:

https://forms.office.com/e/AvHVC8JLg9

​

​

We've Moved!

In response to requests from levy-payers to make savings in our administrative costs, we decided to move out of our previous shop premises and are now based in the offices of Bute Fabrics.

Our new postal address is: 4 Barone Road, Rothesay, PA20 0DP.

Our new telephone number is: 07538 264649.

If you would like to arrange an appointment please phone or email info@butebid.com.

Visit Bute Logo.png

Wish to know more about

the Isle of Bute? 

Just click the

'Visit Bute' logo

IoBB Logo.png
bottom of page